Join Us at Adobe Partner Connect EMEA 2026: Cloud Factory Founder Jacob V.S. Schmidt Featured in Partner Success Fireside Chat

Register now for Adobe's virtual partner event on June 16, 2026 — featuring Cloud Factory's growth story and a live fireside chat with Adobe's EMEA Channel Director Mark Hawes.


Why Adobe Partners Should Register Today

The Adobe Partner Connect EMEA virtual event kicks off June 16, 2026 at 09:00 BST — and if you're an Adobe reseller, distributor, or solution partner in Europe, this is the one session you can't miss.

We're thrilled to announce that Jacob V.S. Schmidt, Founder of Cloud Factory, will be featured in the "Peer 2 Peer: Partner Success Fireside Chat" (11:45–12:10 BST) alongside Mark Hawes, Adobe's EMEA Channel Sales Director.

This isn't a generic keynote. It's a candid conversation about what actually works when building a scalable Adobe partnership — and the numbers speak for themselves.


Cloud Factory's Adobe Growth: The Numbers Behind the Story

MetricResult
Adobe reseller partners250+ active relationships
YoY growth on Adobe77%
InvestmentSignificant platform & partnership infrastructure
Impact"Our investment in partnership and platform with Adobe pays off," says Founder Jacob V.S. Schmidt
Cloud Factory's Adobe business isn't just growing — it's accelerating. The 77% year-over-year growth reflects a deliberate strategy: treating Adobe not as a vendor, but as a co-investment in partner success.


Session Spotlight: Peer 2 Peer Partner Success Fireside Chat

When: June 16, 2026 | 11:45–12:10 BST Who: Mark Hawes (Adobe EMEA Channel Sales Director) + Jacob V.S. Schmidt (Cloud Factory Founder) What: A frank discussion on:
- Scaling partner programs from 50 to 250+ relationships
- The operational investments that drive 77% YoY growth
- What Adobe partners need to know about FY26 sales motions
- Real-world lessons from the distributor coalface

Why attend: This is the only session where you'll hear directly from a top-performing Adobe distributor about the mechanics of partnership success — not theory, execution.


Full Agenda Overview (June 16, BST)

TimeSessionSpeaker(s)
09:00–09:20Adobe's Strategy to Drive Partner GrowthSophie Pibouin, Vincent Brissot
09:20–09:40Analyst Perspective: Finding New MarketsRachel Brindley (Omdia)
09:40–09:50Driving Improved ProfitabilityBryan Young
10:00–10:15Customer Spotlight: AI ImplementationAdobe Leaders
10:15–10:30FY26 Sales Motions & VIP MarketplaceLisa Graham, Zsanett Ruff
10:30–11:00AI and Creative-industry Customer PointsRichard West, Khyree Watson
11:10–11:25Pain Points and PDF SolutionsErica Glende, Seth Schroeder
11:25–11:45Opportunity in Education SectorDhruva Chandrasekhar, Andrea Amadeo
11:45–12:10Peer 2 Peer: Partner Success Fireside ChatMark Hawes, Jacob V.S. Schmidt
12:10–12:25Adobe Annual AwardsMatt VanderZee, Dario Llorente, et al.
All sessions delivered in English with live captions.


Who Should Attend?

- Adobe resellers looking to grow their practice
- Distributors seeking scalable partner enablement models
- Solution partners evaluating Adobe's FY26 sales plays
- Partner leaders who want candid insights, not polished marketing


Register Now

Event: Adobe Partner Connect EMEA 2026 Date: June 16, 2026 (Virtual) Registration: info.partnerconnectevent.com Session: Peer 2 Peer: Partner Success Fireside Chat | 11:45–12:10 BST

Spaces are virtual but attention is finite. Block your calendar.


About Cloud Factory

Cloud Factory is a leading European cloud distributor with 250+ Adobe reseller relationships, 77% YoY Adobe growth, and a platform built for partner scale. Founded by Jacob V.S. Schmidt, Cloud Factory invests in partnership infrastructure, training, and co-selling programs that deliver measurable results — not promises.


About Mark Hawes

Mark Hawes serves as Channel Sales Director, EMEA at Adobe, leading partner strategy and growth across the region. With deep experience in channel economics and partner ecosystem development, Mark drives Adobe's FY26 partner priorities including the unified Digital Experience Partner Program and AI-powered sales motions.


Published: June 14, 2026 Category: Adobe Partnership | Events